Friends First

Eureko BV

Eureko is a leading, privately-owned European financial services group whose core business is insurance. From its base in the Netherlands, Eureko has built a portfolio of strong European businesses:

  • Eureko has operations in 8 countries with more than 20,000 employees.
  • It was originally formed in 1992 as an alliance of European insurers and banking operations. Although some of the individual brands are far older, for example Achmea was established in 1811 and Friends First originally in 1834.
  • It’s main shareholders are Achmea Rabobank
  • Eureko is currently in the top 20 of biggest insurance companies in Europe.

Safe, secure and trusted

Eureko is different from the majority of competitors as its main shareholders are cooperative organisations.

As a result, their mindset is a balanced stakeholder approach, rather than focussing primarily on shareholders. Eureko’s goal is to create value for all their important stakeholders: customers, distribution partners, shareholders and employees.

Eureko is a reliable shareholder, with a Standard & Poor’s A- rating.

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